Giorgio Armani has taken a major stand against animal cruelty and making a powerful move in the world of fashion designing.
The brand, is known for its use of real fur in clothing and accessories lines, but has pledged to stop doing so in a bid to become a more ethical name in the fashion industry.
Armani said in a statement today: "I am pleased to announce that the Armani Group has made a firm commitment to abolish the use of animal fur in its collections."
I think it's a good move.
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